Archive Events

Understand, Attract and Engage To Grow Your Customer Base

28th October, Wednesday
2:00pm to 5:30pm
The 3rd Space,18 Cross Street, B1-05 China Square Central Singapore 048423

2.00pm Registration
2.30pm Introduction of SME Centre@Northwest and Government Assistance Schemes
3.00pm UOB-SMU Asian Enterprise Institute
3.30pm Basic Fundamentals of Online Marketing by Google
4.30pm Partnership for Capability Transformation (PACT) supported by SPRING Singapore
4.45pm Networking and Refreshment
5.30pm End



To grow your customer base, we first need to understand your customer behaviour before we can attract and engage them. Through this seminar, we aim to equip you with the valuable knowledge on the different types of online marketing tools and the know-how to grow your customer base online.


We are pleased to invite Google and UOB-SMU Asian Enterprise Institute to share with you on the topic of understand, attract and engage to grow your customer base.
* There is a government funding to support your search engine optimization
* The methods to grow your customer base online and measure it effectively
* A funded programme which engages a group of SMU students to help in crafting solutions such as marketing strategies and putting up branding frameworks.

If your answer is no for at least one of the questions, we will strongly encourage you to participate to find out more.
** Free golf umbrella in exchange of namecard.
** Due to overwhelming response, each company will be limited with only 2 participants.

Terms and Conditions
The event is subject to change and all final decisions are at the sole discretion of the organiser.
The organiser reserves the right, in its sole discretion, to limit or deny access to any company or individual.
All registration will be given on first-come-first-serve basis.
Prior registration is strongly encouraged as walk-in on the event day may not be entertained.
No-show participants will be charged a nominal fee of $20 

To verify if you are a member, please visit

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Programme is tentative and is subject to change at the sole discretion of Singapore Manufacturing Federation.

Should you require further information or assistance, kindly contact Boon Keng at 68263009

Boon Keng

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